Showing posts with label Kelloggs. Show all posts
Showing posts with label Kelloggs. Show all posts

Mar 16, 2010

Foods From the Fifties

Did you ever wonder how long some things have been around?
 -
1950
Sugar Pops (Kelloggs)
Minute Rice (General Foods)
Lawry's Seasoned Salt (Lawry's)
Dunkin' Doughnuts (fast food chain)

1951
Ore-Ida Foods (frozen potato products)
Duncan Hines Cake Mix (Nebraska Consolidated Mills)
Tropicana Products (Florida orange juice)
Jack-in-the-Box (fast food chain restaurant)
Taco Bell (fast food mexican restaurant)

1952
No-Cal Ginger Ale (Kirsch Beverages)
Sugar Frosted Flakes (Kellogg's)
Non-dairy creamer (M & R. Dietetic Laboratories)
Dehydrated onion soup mix (Lipton)
Ms. Paul's Fish Sticks

Nov 12, 2009

Kellogg's Cocoa Krispies

The nation's largest cereal maker, is being called to task by critics who object to the swine flu-conscious claim now bannered in bold lettering on the front of Cocoa Krispies cereal boxes: "Now helps support your child's IMMUNITY."  What a load of rice that is, unless it means the chocolate covering, which is good to cure most everything.

Oct 9, 2009

Green Checkmark

You will soon see them on food and cereal boxes in your local supermarket and in future commercials touting that these green checkmarks are designed to "to help shoppers easily identify smarter food and beverage choices.”


It is part of a new 'Smart Choices campaign' and the types of foods that have been approved are Fruit Loops and Cocoa Krispies.

Ten companies have signed up for the Smart Choices program including Kellogg’s, Kraft Foods, ConAgra Foods, Unilever, General Mills, PepsiCo and Tyson Foods. Companies that participate pay up to $100,000 a year to the program, with the fee based on total sales of its products that bear the seal.

Members of these companies have people on the Smart Choices board. Hmmm! Michael Jacobson, executive director of the Center for Science in the Public Interest, was part of a panel that helped devise the Smart Choices nutritional criteria, until he quit last September. He said the panel was dominated by members of the food industry, which skewed its decisions.

So we have an industry creating a self-serving ranking system, with a Board of their own members to make decisions, for companies who all stand to gain a big profit from this. Sounds like green checks are the new green stamps, but with no value.